Adventure International (UK)/ Calisto Software/ Adventure Soft UK / Horror Soft / Adventure Soft Publishing / Headfirst Productions

119 John Bright Street, Birmingham

I really blundered in to this one. This company, sorry, group of companies, turned out to be way more complicated than I expected, I mean, just look at that title. What a nightmare! To increase the potential jeopardy, I'm writing this introduction before I've got the whole of the article sorted out. Can I complete it? Can I make any sense of the whole thing? Let's find out, shall we?

Electric Dreams

31 Carlton Crescent, Southampton, SO1

No, I haven't gone nuts and you are not seeing double. Electric Dreams really did release two different games called Aliens. One in the winter of 1986 and the other in the spring of 1987. Yes, it was confusing when it happened in the eighties as well. Electric Dreams is the story of what Rod Cousens did after Quicksilva, so lets catch up on the back story first. 

Mosaic Publishing

187 Upper Street, London N1 1RQ

"What's the oldest computer game based on a book? This is obviously a trick question because I expect people to say The Hobbit (Melbourne House 1982) or if they are feeling clever Hitchhiker's Guide to the Galaxy (Supersoft, 1981) which was released with the permission of Pan Books. The actual boring correct answer is probably Space War which was inspired by science fiction stories including the Lensmen series by E. E. "Doc" Smith. This game was playable on a PDP-1 mainframe and written in 1961; I said it was a trick question [1].

Commodore Computing International vs ZZAP!64

Some time in April 1986, Anthony Jacobson, the publisher of COMMODORE COMPUTING INTERNATIONAL sat down and wrote a blistering editorial for COMPUTER TRADE WEEKLY which tore into rival Commodore 64 magazine ZZAP!64. The article presumably did what was intended, which was to generate some interest in CCI and provoke a response from ZZAP editor Roger Kean.

Thalamus

 1 Saturn House, Calleva Park, Aldermaston, Berks, RG7

I'm pretty sure only four magazine publishers set up software houses; EMAP with Beyond, Argus Press with Argus Press Software, Mirror Group Newspapers with Mirrorsoft and, of course, Newsfield with Thalamus. The surprise is not so much that other publishers didn't dip their toe into the water, it's that Newsfield were so late to the party. Thalamus was founded in 1986, when smaller software houses were being squeezed out of the market and either making the decision to become developers rather than publishers, see Design Design and Realtime, or stepping back from the market completely like Durell and Microsphere.

Newsfield Ltd

1/2 King Street, Ludlow, Shropshire

So we're doing magazines now are we? Well yes, obviously. The tagline of this blog is "seeking out Britain's pioneering software houses," but I've covered Argus Specialist Press and assorted computer manufacturers under the fig leaf justification that those companies did occasionally chuck out a few games. I could have done the same for Newsfield because they spun off a software house called Thalamus but it seems unnecessary. Newsfield were an essential part of the UK software scene in their own right, as were other publishers like Future (AMSTRAD ACTION) or Sportscene/Dennis (YOUR SINCLAIR and YOUR 64), or hardware companies like Romantic Robot (the various Multiface machines) and joystick kings Konix. A whole support industry grew up around software companies like the ecology of a coral reef and to not talk about it is to not tell the whole story.

Argus Press Software

KNOWLEDGE CHECK! Which magazine publisher was the first to open a software house? If you said Thalamus, the label from Newsfield Ltd, then sit down because they weren't founded until 1986. Mirrorsoft is not right but it's a better guess than Thalamus, as is Beyond Software, owned by East Midlands Allied Press (or EMAP to their friends), both companies were founded around the same time in late 1983. Obviously the correct answer is Argus Press Software because that's who this update is about.

Piranha / Macmillan Software

 4 Little Essex Street, London, WC2R

"It's a lovely pub isn't it?" The question was directed at me as I started to line up my camera. It was one of the two men who had been standing at the side of Milford Lane discussing the Cheshire Cheese pub and a point of maintenance. "Yes," I agreed, because it is a nice pub. The pair were, I learned in the subsequent conversational back and forth, investigating alternative ways of lighting the sign because the current lack of access is a pain whenever the bulb blows. "Good luck with the sign," I said cheerily as I took my picture and walked away. I didn't have the heart to tell the bloke I was actually more interested in the blandly modern office on the opposite side of Little Essex Street.

The Map

Recently I found this article in a 1991 issue of THE ONE magazine (October 1991 page 50).

It's a snapshot of the UK industry at a time when everyone still thought 16-bit was the future, and the release of the PlayStation -which really would change everything- was four years away. Liverpool and Manchester are represented by Psygnosis and Ocean, alone. The gaming heritage of both cities has been whittled away until just two massive companies remain. Elite is still going, as are Domark and US Gold who have both yet to regenerate into Eidos. And over in Reading, Thalamus have just survived the liquidation of their original parent company Newsfield; publishers of CRASH and ZZAP64.

I'm surprised to see how few of the companies I've covered; right now (with now being October 2022) I make it four, Elite, Mirrorsoft, System 3, and Virgin. It shows how much my own personal nostalgia is biased towards the 80s 8-bit industry, and though I did go 16-bit with an Atari ST, and even 32-bit with a PlayStation, those machines don't hold the same soft spot in my memory.

Oh, and Dartford residents won't have been happy to be lumped in with London. It may be on the inside of the M25, unlike Slough which just squeaks outside, but it's part of Kent. Not Greater London.