Showing posts with label Martech. Show all posts
Showing posts with label Martech. Show all posts

Sunday, October 12, 2025

Electric Dreams

31 Carlton Crescent, Southampton, SO1

No, I haven't gone nuts and you are not seeing double. Electric Dreams really did release two different games called Aliens. One in the winter of 1986 and the other in the spring of 1987. Yes, it was confusing when it happened in the eighties as well. Electric Dreams is the story of what Rod Cousens did after Quicksilva, so lets catch up on the back story first. 

Sunday, May 12, 2024

Zeppelin Games/Merit Studios Europe/Eutechnyx/Zerolight

25 Osbourne Road, Jesmond, Newcastle upon Tyne, NE2

Edd the Duck, C64 cover

"The north-east is a bit of a remote outpost for UK software now that Tynesoft has bitten the dust. This last bastion of Geordie publishing specialises in budget software." That's how THE ONE described Zeppelin Games, entry number one in their Software Landmarks of the UK article in October 1991. It's a short entry for a company which ended up being a big player in the UK games industry although I'm not 100% sure the company is still running today. I'll get to that later.

Sunday, July 9, 2023

Electronic Arts

Populous game cover

"American Invaders on the Way," was how COMPUTER & VIDEOGAMES announced the existence of Electronic Arts to British computer owners. "Electronic Arts is the name of a new American software house set up by a group of independent games designers." (January 1984 page 16 ). The news was a little out of date. The company had been founded two years previously by ex-Apple Director Trip Hawkins. Now, for the first time, its games would be available in the UK, distributed by Centresoft, who would go on to launch US Gold later in 1984. "If US are Gold then we must be Platinum!" Trip Hawkins later told C&VG*

Monday, August 8, 2022

Durell

Castle Lodge, Castle Green, Taunton, TA1

DURELL SOFTWARE ARE STILL IN BUSINESS! This is almost unreasonably exciting. Sure, there's quite a long list of companies who are still going, Elite, System 3, and Rare spring to mind, but they're often either mining their own past for nostalgia or they've moved on and are essentially unrecognisable. Durell on the other hand are still going, still have a nameplate outside the same building they were in the 1980s, and are still making software. Admittedly it's financial services software which is pretty dull but it feels like there's much more of a direct line to the company's history than there is with, say, Ultimate Play The Game. Robert White, who gave an interview to CRASH in 1986 (February 1986 page 39) is still listed on the Durell website as Founder and Technical Director. 

Tuesday, November 2, 2021

Martech

Bay Terrace, Pevensey Bay, BN24

DATELINE 1985, PEVENSEY BAY. I like to imagine a group of designers and programmers from the Electronic Pencil Company walking along the seafront arguing over the hierarchy of Zoids. Their forthcoming game Zoids: The Battle Begins required the player to recover the scattered pieces of the mighty Zoidzilla and your personal Zoid becomes more powerful as each piece is found. Obviously the player must start as a lowly and weak Spiderzoid before climbing the ranks to become (the mighty) Zoidzilla, but what comes in between? More importantly, what were Zoids and why are they in an East Sussex village?

Firebird / Telecomsoft

 Wellington House, Upper St. Martin's Lane, London, WC2H

Firebird, or Telecomsoft to give them their more formal name, first appeared in late-1984 with impressive, and presumably expensive, colour double-page adverts in the major computer magazines. Here's an example from COMPUTER AND VIDEOGAMES issue 38 (December 1984 page 82). The lavish advertising campaign was one way of establishing the cheaper Firebird Silver range as different from its major rival Mastertronic, who didn't advertise at all. The other difference was the price. Firebird Silver games cost £2.50. Mastertronic games cost £1.99. The extra 51p was significant in 1984. There was also a Gold range which sold games at full price. A massive £5.95 for the first two titles Demons of Topaz for the Commodore 64, and Buggy Blast for the Spectrum. The Gold and Silver labels were joined in 1985 by the Rainbird label and with some minor tweaking and rebranding all three survived until Telecomsoft was brought by MicroProse.