Future Publishing

Valeside, West Street, Somerton. Somerset TAJ I 7PS

But the biggest news of the moment was that ZZAP! was to be moved from its base in Yeovil to Newsfield's mega-stylish giga-tower block HQ in Ludlow. In the process of moving, a few things were lost such as Gary Penn's Tears For fears tapes, some biros and our erstwhile newshound Ed Banger through an unfortunate accident on the M4. Oh, and Chris Anderson and Bob Wade who decided they prefered Amstrads to Commodores.
(ZZAP!64 Christmas Special 1985 page 96)

Alligata Software Ltd

178 West Street/1 Orange Street, Sheffield

This town ain't big enough for both of us. Software houses often cluster. EA has created an entire ecosystem in Guildford. Cambridge remains a hotbed of hardware and software companies. London was always big enough to support a whole load of publishers and developers, as were Birmingham, Liverpool, and Manchester. So why am I surprised that Sheffield was the home of Alligata Software and Gremlin Graphics/Interactive? Maybe because Sheffield doesn't feel like a big city (the offices of both companies were within easy walking distance) and partly because Gremlin got so big so quickly that it's difficult to imagine another company surviving in its shade. But Gremlin and Alligata were never really rivals because Alligata was on the way down by the time Gremlin was on the way up. 

Beyond Software

Competition House, Farndon Road, Market Harborough, Leicestershire, LE19

Lords of Midnight. Lords of Midnight. Lords of Midnight, Lords of Midnight. Lords. Of. Midnight. Lords of. Midnight. Lords of Midnight. Lords of Midnight. Lords; of Midnight. Lords, of, Midnight. Lords of Midnight -Lords of Midnight. Lords of Midnight.

Lords of Midnight.

Lords of Midnight.

Lords of Midnight.

Lords of Midnight. 

Lords of Midnight. Lords of Midnight Lords of Midnight. Lords of Midnight.

Doomdark's Revenge.

Enterprise / Entersoft

31-37 Hoxton Street, London, N1 

Once upon a time there was a company called Samurai Computers Ltd. Unfortunately for boring business reasons it had to change its name to Elan. This name also didn't stick and the company briefly toyed with the name Flan but everybody laughed. So the company changed its name again, to Enterprise. And then it finally released the computer it had been developing for nearly three years.

Legend

1 Milton Road, Cambridge, CB4

Legend's first game Valhalla was steeped in Norse mythology. Players were sent on a quest around Asgard searching for six mythical objects (Ofnir, Drapnir, Skornir, Skalir, Felstrong, and Grimnir) and encountering gods and heroes. Of course, given the way the company fell, the legend they should have been paying attention to was Icarus.

Virgin Games

I briefly worked for Virgin Games during its Virgin Interactive Entertainment regeneration. This was the second of my three grazes along the side of the UK games industry (for graze number one, see Graftgold). I never met Richard Branson because the company split from the Virgin mothership in 1993, before I joined, and used the brand name under licence. However, my time there was exactly the glamourous never-ending parade of celebrities you'd expect. Dave Prowse once passed through the office and signed a copy of Tie Fighter. The company receptionist was Simone Hyames, Cally from Grange Hill. I saw Feargal Sharkey a couple of times. And, I was once nearly in the same room as Chaos and X-Com designer Julian Gollop. That's right, look impressed.

Mirrorsoft / Image Works

Maxwell House, Worship Street, London, EC2A

This post frequently felt like a house of cards spinning out of control. I'd started covering Mirrorsoft back in June 2021 (day one, the same day I made a spur of the moment trip to Stratford for CRL) but it quickly became clear this wasn't going to be a simple one-and-done job. One trip down to London became two, and then a third, and then... well you can read about my inability to understand basic street numbers further down the page, along with my flimsy, whinging justification. Oh, look, here's another  address, and it's outside of London, and don't forget Mirrorsoft's spin-off label Image Works. And of course Mirrorsoft is wrapped ivy-like in the complicated corporate structure of Robert Maxwell. At 3000 words this post is so stupidly long I did consider cutting it into two parts but that felt too self-indulgent event for me.

Amstrad / Amsoft

Brentwood House, 169 King's Road, Brentwood, CM14

Brentwood not Brentford. Brentwood not Brentford. Brentwood. Brentwood. I've got a blind spot on the location of the Amstrad HQ which must be a result of reading too many Robert Rankin books.  I'd normally weed out mistakes before publishing but in this case I'm going to allow rogue Brentfords* to remain; to see how many there are. Let's call it a science experiment. Amstrad moved to Brentwood in 1984, 16 years after the company was founded and the same year the CPC 464 was launched.

Micromega

230-236 Lavender Hill, London, SW11

Pop quiz hotshot. It's 1983. You've been given £7500 to promote a new-ish software house. What do you do? If you were Neil Hooper, newly appointed sales manager at Micromega you'd spend £4000 of it on television advertising. HOME COMPUTER WEEKLY (7 June 1983 page 37) went into more detail. "Though TV ads for videogames are nothing new, Micromega is the first home computer software company to advertise its wares on television." Sadly this historic advert hasn't survived or, if it is lurking out there on a videotape (go and check now!), it hasn't made the leap onto Youtube. Micromega were understandably proud of their small step into a new medium and for the next few months their print adverts carry the strapline "AS SEEN ON T.V.!!"